Luxembourg / Mexico City, March 5, 2018. Fintech company PrimeiroPay is proud to announce a new addition to its executive team. Rocio Perez has joined the company as Country Manager in Mexico.

Rocio will bring breadth knowledge in Trade Banking Solutions to support the growth of Primeiro Pay rolling out solution for global merchants.

Rocio holds a bachelor degree in International Business and has built a successful career in Santander with regional positions in Mexico and Brazil, primarily helping Multinationals on setting up their expansion strategy overseas.  Her most recent position was VP Structured Export & Agency Finance, position in which she built relationship with global ventures dealing in the emerging and challenging market of Mexico.

Rocio is excited about her new challenge at PrimeiroPay: “After 10 years in the banking industry, I´m very excited to join PrimeiroPay”, declares Rocio. “The company has accomplished an impressive growth over the past few years serving leading global companies from various sectors.  For first time in years, Mexico exceeded Brazil in terms of e-commerce market size. I see a huge potential for us, I´m looking forward to contribute to PrimeiroPay success with my strong market expertise.”

Together with PrimeiroPay’s Director of Legal and Operations, Gabriela Vieira, Rocio will be introducing outstanding payment and Foreign Exchange services to existing and new clients starting this April.

“Mexico has been in our roadmap since last year. PrimeiroPay has been very focused on delivering first class experiences for our merchants and end consumers. Our 100% automated Foreign Exchange and settlement process allowed us to scale the business significantly over the past years”, states PrimeiroPay’s Managing Director Tim Werner. He adds that the next logical step would be expanding to other territories in which our clients have a demand for our solution to help them to growing revenues.

PrimeiroPay will offer the same range of services that succeeded in Brazil, including local processing of Credit Cards and other local payment methods with a hassle free settlement for merchants located abroad. Merchants do not require opening an entity in any of the countries PrimeiroPay provides their solution. Tim Werner adds, “Rocio is the perfect addition to our executive team. I am thrilled to have her being part of this exciting journey in Mexico”.

Rocio Perez Alvarez will be based in Mexico City and continuously expand the local team of PrimeiroPay.


About PrimeiroPay

PrimeiroPay is a leading Fintech startup founded in 2014. Headquartered in Luxembourg and with local offices in São Paulo, Luxembourg, Mexico City and Salzburg, PrimeiroPay focuses on Cross-Border-Transactions in emerging markets. Its innovative solutions in the Foreign Exchange market have been highly awarded by its Fortune Top 500 merchants. Its PCI level 1 compliant platform guarantees the highest security standard of the industry and offers the merchant to use a fully customizable and white-labeled hosted payment page for their online shop.